Most of us go through times when saving money is a priority. While the simplest answer might be to only buy essentials and never treat yourself, it’s important not to overlook the impact your wardrobe can have on your self-expression.

We promise it’s possible to have your cake and eat it too. Here are our tips for savvy shopping.

Know Where to Shop

Shop with online stores that hold regular sales or a dedicated online outlet like The DOM. “TheDOM.com is my favourite place to shop the brands I love such as Gigi & Tom, Lioness and Ownley for a fraction of the cost. It’s also a great place to discover new brands I have never shopped before.” Georgia Clay, Influencer.

Scrolling through over 250 brands on one site is a better use of your time than scrolling through 250 individual stores, and everything’s available at up to 60% off.

Make a Wardrobe Wishlist

Saw a piece of clothing you love but the price tag is off-putting? Start a wishlist. The DOM makes this easy: sign up for an account and ‘heart’ items as you shop.

Later use your wishlist as a bargain hunter’s checklist. Keep an eye out for discounts and snatch them up when they go on sale or are added to an outlet site.

Shop Out of Season

The DOM's Philosophy: rejecting the trend cycle and reclaiming last-season fashion, which isn’t a dirty word. Buying clothes from past seasons means discounts, and it won’t make you less fashionable.

Adopt a seasonless approach: a capsule wardrobe full of staple pieces that can be worn in different ways throughout the year.

Set Yourself a Budget

Set yourself a monthly wardrobe budget, a limit on shopping sprees or a maximum spend per garment. That way, you can update your wardrobe without regretting it.

Sign Up to Newsletters

A savvy shopper is an informed shopper. Having alerts for new arrivals, sales and discount codes ensures you’ll never miss opportunities.

The DOM sends out a weekly newsletter highlighting our new brands, drops and discounts, so you know the deals you can find.

Know Your Personal Style

The purchases you regret the most are the ones you never wear. Knowing your style is some of the best groundwork you can do before shopping.

Think about whether you really like something and whether you’ll actually get wear out of it.

Don't Forget About Promo Codes

Before you hit checkout, look for promo codes. Check your inbox if you signed up to the site’s newsletter, search for codes to try online, or install a dedicated app that does the work for you. You might get lucky!

Know When to Shop

Sale holidays like Boxing Day and Black Friday are the biggest opportunities to score deals, but those sales periods can get overwhelming.

At The DOM, discounts are all year round, which alleviates the pressure to make the right decisions in a 24-hour sale period. Plan your shopping and find great deals when needed.

SHOP THE DOM NOW

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